The internet moves fast, and brands that keep up, win. Trendjacking is when brands jump on viral trends, memes, or cultural moments to stay relevant and grab attention. Whether it’s a TikTok challenge, a viral tweet format, or a breaking news story, using trends at the right time can skyrocket engagement, but only if done right.
Trendjacking is the strategy of leveraging existing viral trends to create content that feels fresh and engaging. Instead of trying to create something from scratch, brands and creators piggyback off what’s already popular, making their content more likely to be noticed and shared.
La nouvelle approche pour maîtriser l'art d'acheter des annonces de créateurs.