24th September 2024 - 5 min read
Tiktok Trends - September 2024
Introducing "TikTok Trends 2024" – your source for staying ahead of the game on the latest TikTok crazes!
TikTok trends move fast, and if you're not quick, you'll miss out. But let's be real, keeping up with TikTok trends can be a hassle. That's where we come in.
Each week, we'll keep you updated on what's hot on TikTok (by spending way too much time scrolling). From trending hashtags to popular sounds and formats, we've got you covered!
Please note:
- Currently, our focus is primarily on TikTok, but we're exploring other networks. It's worth testing these trends across all platforms to see what resonates best with your audience.
- Trends are generally very short, which may concern you about not mentioning the product enough. However, the mistake would be to tack on promotional elements after the video. It's crucial that the video stays true to the trend, lasts only a few seconds, and captures the essence of the need your service addresses in a brief timeframe.
- Not all trends will be suitable for every brand. It will be up to you to choose the ones that seem most relevant to your message and goals.
24 September 2024
The “I Dip, You Dip, We Dip” Trend
The song Da’ Dip by Freak Nasty, originally released in 1996, has found unexpected viral fame in 2024. Creators have revived the track with a dance-off style challenge, inspired by the original music video. The trend has even become popular during American fraternity pledge season, with male university students jumping on board despite not being the typical TikTok dancers.
Although the trend is known for its dance, you don't have to participate in the choreography to get in on the fun! The algorithm recognizes the song as a background for any type of content. But if you're up for it, throw in some moves—just follow the beat, place your hand on your hip, and dance when the cue hits.
For this trend, use this sound.
The “Savannah, Slow Down” Trend
As the American election approaches, TikTok has seen a resurgence of political content, including a viral 2018 interview between Omarosa Manigault Newman and Today Show host Savannah Guthrie. In the tense exchange, Guthrie's rapid questioning led to Newman’s now-famous response, "Savannah, slow down." Creators are using this moment to craft fictional interviews where they're asked awkward questions they’d rather avoid.
The trend’s focus is on the text overlay. Start by timing the overlay with Guthrie's first question, reflecting something you’ve previously said. Follow it up with a second overlay that hits when Guthrie asks, “Why did you work for him?” to add a confrontational twist.
For this trend, use this sound.
17 September 2024
I Just Want you
British singer Sophie May recently dropped her EP Deep Sea Creatures, and one song, "Just Want You," has kicked off a viral TikTok trend. The ballad focuses on tuning out life's distractions to connect with the one person who brings you peace.
On Saturday, she shared a TikTok thanking the 24,000 users who made videos with her song, clearly excited about the response. Creators are using it in various ways—some to manifest their ideal life, others with photo carousels showcasing their funny or heartfelt desires, and some highlighting traits they look for in a partner.
For this trend, use this sound.
Just Vote, Just Vote
Four years ago, Jubilee released a YouTube video called “7 High Schoolers Decide Who Wins $1000,” which has since garnered 13 million views and sparked a lot of discussion—largely because one contestant didn't sit well with viewers. The high schoolers vote each other out for the cash, explaining why they need the money. One contestant honestly said they'd use it for a holiday and an aquarium visit. When it was their turn to vote again, they simply said, “Just vote,” knowing they were likely next to go.
This week, TikTok creators have started using that soundbite, acting like they’re about to be voted out.
For this trend, use this sound.
9 September 2024
Michael Sheen and David Tennant Art
During the 2020 lockdowns, Michael Sheen and David Tennant starred in the comedy series Staged, where they played exaggerated versions of themselves rehearsing a fake play over Zoom. In one episode, they compare their latest art pieces—Tennant shows a simple pineapple drawing, while Sheen reveals a detailed landscape. The contrast between their works and Tennant's surprise at Sheen's skill led to a viral TikTok clip, and now the trend is back.
Artists are using this iconic moment to highlight their creative progress, making it a fun way to share how their craft has evolved!
For this trend, use this sound.
One Step at a Time
The 2007 Jordin Sparks hit "One Step at a Time" keeps making a comeback on TikTok. It's nostalgic and catchy, making it a go-to for when you need a boost. If you’re feeling stuck creatively, this song is trending again! The track starts with the sound of heels clicking on a sidewalk, which matches Jordin’s confident vibe in the music video. Its rhythm and sassy lyrics make it an empowering choice, perfect for a viral TikTok trend.
For this trend, use this sound.
Gen Z Marketing
The "Gen Z marketing" trend features businesses creating videos with scripts full of Gen Z slang. Often, these videos include a text overlay saying that a Gen Z employee wrote the script or edited the video. The trend is popular because of the funny contrast between the age of the speaker and the modern expressions used.
2 September 2024
Dopamine Menu
The dopamine menu trend is all about doing things that boost your mood. It’s a personal list of activities that make you happy, like sipping an iced latte or enjoying a bubble bath with candles. TikTok creators share their own dopamine menus using carousel posts to showcase their favorite feel-good activities.
For this trend, use this sound.
Do You Know You Have 30 Minutes?
The trending audio comes from a 2006 scene in Season 2 of Flavor of Love, where Tiffany Pollard (aka 'New York') warns the girls they have just thirty minutes to get ready for a photo shoot.
Recently, this sound resurfaced as a meme on Love Island UK, and TikTok users are now using it to give countdown warnings. It’s perfect for moments when someone is about to have a meltdown if they don’t get something done—like when they’re too hungry with only thirty minutes left.
For this trend, use this sound.
Win the battle against Creative Lottery
with Creative Intelligence
The new approach to master
the art of buying creator ads.