Trend Ads

TikTok moves at the speed of culture, and brands that keep up with trends win big. Trend Ads tap into viral sounds, challenges, and formats to create content that feels native, relatable, and impossible to ignore. Instead of forcing a message, these ads ride the wave of what’s already popular, making them more likely to engage users and drive conversions.

What Are Trend Ads?

Trend Ads are paid social ads that leverage viral trends, popular formats, or trending sounds to maximize engagement. These ads blend seamlessly with organic content, making them feel less like a traditional ad and more like something users actually want to watch.

Why Trend Ads Work

Trend-based advertising is so effective because:

  • Users are already engaged with the trend, making them more receptive.
  • It feels organic, not like a disruptive ad.
  • TikTok’s algorithm favors trend-driven content, boosting visibility.
  • Lower production costs, since simple, raw content performs best.

How to Use Trend Ads the Right Way

  • Act fast: Trends have a short lifespan, so jump in early.
  • Stay authentic: Don’t force your brand into a trend that doesn’t fit.
  • Use real creators: Influencers and UGC make Trend Ads feel more genuine.
  • Keep it fun: Trend Ads should feel lighthearted and entertaining.

”Ramdam delivers over 200 TikTok Spark Ads per month, helping make some of our apps category leaders. This has been a game-changer in global marketing.”

Nour Nabli
Lead Creators Manager, MWM

“Ramdam enables us to activate dozens of micro-influencers for our clients in record time and with great ease. Extremely efficient service! “

Victor Chalanset
Commercial Director, Blue 449, Publicis Media

"Ramdam expanded our user base globally with top-quality creatives. They're an indispensable growth partner launching us in new countries."

Arnaud de Saint Exupéry
Head of International Growth, WeWard

”Ramdam knows how to tailor its services to meet the needs of its clients. The creatives are well-aligned with our brand and also perform effectively in our ad campaigns”

Lisa Marrec
Marketing Manager, Meetic (Match Group)

“I use Ramdam daily for dozens of app clients, and its efficiency is unmatched in the market. A must-have in all my growth social media strategies.”

Gary Cohen
Founder, Hackisition

“Ramdam’s creatives garnered 400M+ views, supercharging our tiktok campaigns in the US, UK, France & Germany. Affordable & unparalleled.”

Jodie Renassia
Head of Growth, Wizz (Voodoo)

”Ramdam delivers over 200 TikTok Spark Ads per month, helping make some of our apps category leaders. This has been a game-changer in global marketing.”

Nour Nabli
Lead Creators Manager, MWM

“Ramdam enables us to activate dozens of micro-influencers for our clients in record time and with great ease. Extremely efficient service! “

Victor Chalanset
Commercial Director, Blue 449, Publicis Media

"Ramdam expanded our user base globally with top-quality creatives. They're an indispensable growth partner launching us in new countries."

Arnaud de Saint Exupéry
Head of International Growth, WeWard

“Ramdam’s creatives garnered 400M+ views, supercharging our tiktok campaigns in the US, UK, France & Germany. Affordable & unparalleled.”

Jodie Renassia
Head of Growth, Wizz (Voodoo)

”Ramdam knows how to tailor its services to meet the needs of its clients. The creatives are well-aligned with our brand and also perform effectively in our ad campaigns”

Lisa Marrec
Marketing Manager, Meetic (Match Group)

“I use Ramdam daily for dozens of app clients, and its efficiency is unmatched in the marke. A must-have in all my growth social media strategies.”

Gary Cohen
Founder, Hackisition

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